The basis of any business is a ready-made business plan. It helps to avoid many mistakes in the creation and development of a company, allows you to convince investors of the advisability of investing money, assists in obtaining the necessary loans in banking institutions.
Such a document contains detailed calculations of the profitability of the future organization, the payback period of the project, the risks to which the company is exposed.
You can draw up a business plan yourself, spending time and money. However, most modern entrepreneurs prefer to use ready-made financial products that contain high-quality and useful information. Why?
Main functions of a business plan
This document is the most important tool for the company, allowing you to choose promising areas and determine the ways of their implementation. It is a guide for execution and control to help manage the case. A well-designed financial solution with detailed calculations performs several functions:
- strategic... It is used to develop a business strategy. This is a key function when organizing an enterprise or when defining new directions for a company;
- investment... It is used to raise funds. It is extremely difficult for modern firms to do without credit resources. Therefore, this function allows you to determine the optimal sources of funds, find potential investors;
- planning... It is used to give a comprehensive assessment of the development of an enterprise being created, as well as to manage intra-company processes or a new direction of activity.
As a result, the business plan provides an opportunity for analysis, positioning, comprehensive assessment and control of the future activities of the company, the implementation of marketing courses, and the development of personnel policies.
What are the advantages of ready-made documents? What is the benefit of buying a business plan from a company that develops and draws up business plans for different lines of business?
Advantages
A business plan is the business card of an organization. Applying a ready-made solution made by qualified specialists, the future businessman saves time and money that would have to be spent on independent activities, analyzes and calculations necessary to draw up this document.
Moreover, such research is not a guarantee of a successful start of the project. Among the advantages of using a full-fledged financial solution made by professionals, it is worth noting:
- saving time... Having a ready-made document in hand, an entrepreneur can get a clear idea of the steps that need to be taken to achieve the goal. By purchasing a ready-made business plan, you can overcome all the complexities of the business with the support of professionals;
- effective persuasion... For sponsors and investors, this document is the main proof of the consistency of the idea of the organized business, the potential of the enterprise to achieve a certain amount of income;
- competitor research... A well-written document will help evaluate competing companies, identify their strengths and weaknesses, determine a free niche that at this point in time can be occupied and firmly held, winning the favor of a potential audience;
- direction of travel... An efficiently and well-designed financial solution will help the company not only at the initial stage. With the right approach, it will allow the organization to constantly maintain the planned direction, making the necessary adjustments.
High-quality business plans are drawn up by an experienced team of specialists with extensive experience in a wide variety of areas of activity. All materials are adapted for use in the Russian economy in the current situation.
The documents contain all the necessary calculations: calculation of payback, economic efficiency, profitability and other equally significant indicators. Applications designed in tabular form will help you independently determine the required values. For example, calculate the need for money for the purchase of specialized equipment until the time period when these costs begin to pay off.
Features of use
A ready-made business plan is not only an opportunity to find an idea with calculations and recommendations for a wide variety of areas, but also advice on the main aspects of starting a business.
In this case, we are talking about the most popular questions of aspiring entrepreneurs. What form of ownership to choose for the organization. What to be guided by when hiring specialists. Which taxation system to give preference to.
Today, many specialized organizations offer to purchase full-fledged ready-made business plans. Moreover, prices vary significantly. How to choose a supplier of such a solution?
In this case, it is necessary that the proposed business plan contains not only general information, but also detailed calculations for all the main areas of activity of the future enterprise. Competent suppliers of ready-made business plans calculate expenses such as the cost of social security contributions for employees, tax optimization, transfer of taxes and fees to the state.
The more complete the business plan, the more effective and efficient the activities of the future entrepreneur will be. You shouldn't skimp on buying this document. After all, he is the main assistant in market analysis.
It is he who summarizes the analysis of opportunities for starting or expanding a business in modern conditions, contains a structured description of all areas of activity of the future company.
By purchasing a business plan, an entrepreneur gets his hands on not only a comprehensive analysis of the main problems that he may face when organizing his activities, but also ways to solve them. The benefits of using a ready-made document are obvious!
Where to download a ready-made business plan with calculations
You can choose the solution that suits you among the large number of directions offered by our partner Biplane (
Buturlakina M.A.
Relevance.
Russia is a country with developed market relations. Most of the population is engaged in entrepreneurship. Entrepreneurs are calculating people who want to profit from their business. Everyone wants to insure themselves against various troubles. And in order for the business to bring income and profit, and the company to develop steadily, you must first plan and calculate everything well. Entrepreneurs do not create their companies from scratch, but are guided by certain rules. One of these rules is drawing up a business plan.
Problem.
Aspiring entrepreneurs very often don't know where to start. A huge number of thoughts visit the future businessman about creating his own business. We decided to create our business plan for a solarium salon so that novice entrepreneurs would see an example in front of them, and on the basis of it they could create their own business plan or use the data
create a business plan for the Sunnysiti solarium salon,
Explore Internet resources on this topic
2. Develop a business plan
3. create a business plan
4.check and analyze the content of the completed project
5. to come up with a finished project at a competition at school
6.propose a business plan as a teaching aid to teachers of economics and students of economics classes
Download:
Preview:
Municipal budgetary educational institution
Secondary School No. 49 of Belgorod
Business plan.
(training project)
Student of grade 11 A
MBOU SOSH №49
Scientific adviser:
Danilova Evgeniya Veniaminovna,
history and social studies teacher
MBOU SOSH number 49
Belgorod, 2012
Wise is the one who knows what is needed, and not much.
Aeschylus
Relevance.
Our country in the early 90s. last century embarked on the path of a market economy. Then there were real opportunities to make big money, many citizens decided that they could become businessmen and entrepreneurs ... The profession of an entrepreneur is still very relevant, it attracts many, and many young people dream of getting an education in entrepreneurship. In fact, it is very difficult to do this, not everyone succeeds.
Problem:
Any person who decides to engage in entrepreneurship is faced with the question: "Where to start?"
Creating your own business must begin with planning. There is a lot of talk about this, and aspiring entrepreneurs naturally agree with this, but in most cases they do not. They do not do it because they think that it is expensive, that they do not have enough knowledge, that planning is necessary only for a big business, that they can start a business without a plan. Also, often a novice entrepreneur perceives business planning as something global and very clever, with a bunch of incomprehensible calculations, formulas and tables. This is not entirely true. Small business planning can be simplified, but not how not to abandon it. Let the business plan not contain a bunch of analytical tables and calculations, but the basic data necessary to start a business, the composition of fixed costs, a simplified cash flow plan, analysis of the local market, a forecast of sales volumes, an advertising budget, as well as a list of advertising tools should contain a business plan aspiring entrepreneur. Even if this information is on scraps of paper, in the form of notes, in the form of notes, the main thing is that it be there. Having it, you can already take specific steps to create your own business. .
For future and novice entrepreneurs, we decided to offer our own version of a business plan on the example of the business plan of the "Sunny siti" Tanning Studio. We decided that the creation of such a studio could be a profitable investment and could bring a good profit. Our confidence was based on the fact that most people want to look attractive, because this gives us confidence in communicating with other people. Tanning has always been a popular way to look your best. But many people want to look tanned not only in summer, but also at other times of the year, and some simply cannot tan in the sun, because their skin instantly burns. In order to translate their desires into reality, we invite such gentlemen to visit the solarium.
A solarium is a special equipment with tanning lamps.
A bit of history.
In 1895 The Danish physician Niels Ryberg Finsen succeeded in inventing an ultraviolet emitting lamp. It was used exclusively for medical purposes: to treat smallpox and cutaneous tuberculosis. 1926 Felix Müller, Doctor of Engineering, founded a factory in Essen, Germany. He specialized in UV radiation and its effects on the human body. Experts from a facility adjacent to the mines of the Ruhr Basin were familiar with complaints from miners about lack of sunlight and heat caused by sunlight. The obvious choice was the company's development of therapeutic equipment that would eliminate the psychological effects of lack of sunlight. With the help of special UV-infrared lamps, the miners were able to receive the necessary dose of heat and light to maintain their health and well-being. V 1975 Friedrich Wolf discovered and patented the principle of local irradiation at a distance of several centimeters. 1976 The first professional solarium was created - a unit with high-pressure lamps for the whole body. Solarium is very popular nowadays
Project objectives:
Activities (planning):
highlighting aspects of the topic: Basic information about the Sunny siti tanning studio. - Assessment of the current market situation. Pricing Implementation of services Costs. Characteristics of the economic efficiency of the project. Timeframe: January 2012 | visiting sites containing information on this topic, collecting information on each aspect. | writing a business plan | systematization of all necessary costs in tables for ease of use. | provision of the completed work to the project manager for verification. | product promotion Timeframe: April-May 2012 |
corrective work | |||||
provision (re) lead Any project completed work for verification. |
Timeline for completion: January-March 2012.
2. Ryzhikh ON Development of a lesson on the subject "Economics" "Is it easy to be an entrepreneur?"http://www.it-n.ru/
Preview:
BUSINESS PLAN
ACTIVITIES OF THE STUDIO ZAGARA
SUNNY SITI.
Legal address:
Belgorod, Shchorsa str. 64, TC City Mall Belgorodsky.
Authorized capital: 600 thousand rubles
Premises - 20 sq. meters, (rent of premises in the shopping center "City Mall Belgorodsky")
Business plan.
Tanning studio "Sunny siti" carries out activities for the provision of tanning services to the population.
To provide these services, the population must have:
- Premises:
15-20 sq. meters, (rent of premises in the complex "City Mall Belgorodsky")
- Equipment:
Vertical solarium
Horizontal solarium
- Related products:
Make-up for tanning
The rent of the said premises for today is 15,000-20,000 rubles.
According to experts, the equipment supplied by the German company Hapro is the optimal equipment for the provision of this type of service in terms of price-quality ratio.
The acquisition of the necessary equipment involves obtaining a loan in the amount of 600 thousand rubles. for up to 5 years.
1. Basic information about the salon of the solarium "Sunny siti".
- Legal address:Belgorod, Shchorsa str. 64, TC "City Mall Belgorodsky"
- The authorized capital of the company: 600 thousand rubles
- Surname, name, patronymic of the head of the organization:Maria Alexandrovna Buturlakina
The main activity of the Sunny siti tanning studio.
2. Description of the project.
The aim of the project is to create a salon-solarium for the population in the area of Shchorsa Street in Belgorod.
To provide solarium services to the population, you must have:
- Premises -15-20 sq. meters, (rent of premises in the shopping center "City Mall Belgorodsky")
- equipment :
Vertical solarium,
Horizontal solarium.
- related products:
Make-up for tanning.
The high level of quality of these types of services will be provided by two main factors:
- the technical advantages of the equipment supplied by Hapro,
- high quality customer service
The choice of the indicated location of the complex also has a number of significant advantages:
- the part of the city in which it is planned to create a salon is remote from the center, there are few similar salons,
- a very densely populated part of the city, intensive development is underway here,
- The shopping center "City Mall Belgorodsky" is one of the most popular in the city,
- the shopping center has shops, beauty salons and recreation areas where the population makes purchases and rests,
- there is an excellent connection with the city system of transport communications, thanks to which the salon can be easily reached from almost any part of the city.
The following main competitive advantages of this salon can be distinguished:
- an increased level of service compared to existing competitors within the entire range of services offered,
- convenient location of the salon.
Technical aspects of the project
The building that will house the salon consists of four floors.
The salon will be located on the second floor. The complex will be supplied with the necessary energy resources by citywide networks.
The need for raw materials, materials and energy carriers to provide the entire complex
planned services.
The need for raw materials and materials necessary for the implementation of the entire range of services consists of three main components:
- the need for disposable sanitary and hygienic products used by the salon clients (soap, napkins, etc.),
- material needs (tanning cosmetics),
- the need for other household equipment for a range of services.
In addition to covering the need for raw materials, materials and other household equipment, the planned salon will require the provision of energy resources necessary for the implementation of the entire range of services.
The need for energy resources consists of three components:
- electricity;
- cold water, including sewerage;
- heat (heating, hot water).
The planned consumption of the indicated energy carriers is determined in accordance with the valid SaNPins and instructions.
The considered cost items fully reflect the content of the services provided by the salon of the center and subsequently will directly shape their quality.
3. Assessment of the current market situation. Competitor analysis.
General characteristics of the situation in the sphere of rendering services of a tanning salon to the population.
There is still no big competition in this area, but there are good chances to become a leader in this market.
To implement this area of activity, a long-term concept for the development of the Sunny siti tanning studio was developed, including:
- creation of a solarium salon,
- constant technical renovation of the salon.
Assessment of the existing market and characteristics of competitors by types of services.
The main competitive factors in the service market are currently: price, quality of services offered.
At the same time, different factors prevail for different groups of consumers.
- The price factor is the main one for consumers with an average level of income who are in need of solarium services.
- The quality of service is more important for high-income consumers who need, above all, a higher level of service.
- The existing direct competitors of the Sunny siti salon on the market of the services under consideration are located in the city and have a circle of regular consumers and the prevailing level of prices for their products.
- The main consumers of this type of service are women - employees of offices, government agencies, educational institutions, etc.
- At the same time, the services of competing firms in this type of business are focused mainly on meeting the demand of consumers with a high level of income.
- At present, there are few tanning salons of this class in the city that could adequately satisfy the needs of the middle strata of the population.
Main consumers and characteristics of sales policy.
The "Sunny siti" salon, which is being created, with solarium services is focused primarily on consumers with an average and low income level, but in need of high-quality manicure services.
In accordance with the analysis of the existing market for similar types of services, the following main groups of potential consumers of the services of a new salon-solarium can be conditionally distinguished.
- women - workers of shops, clinics,
- school teachers,
- individual entrepreneurs,
- residents of nearby houses,
- high school girls.
Thus, the structure of potential consumers makes it possible to ensure a steady demand for the offered services of the new salon.
4. Pricing.
The cost of services and its components.
The following factors were taken into account when determining the total cost for the cabin as a whole:
- the volume of consumption in kind of raw materials, materials and energy resources required for the implementation of the entire range of services;
- current, as of the date of preparation of the business plan, prices for raw materials, materials and energy resources;
- data on the number and wages of the complex's personnel;
- insurance payments;
- the cost of other household equipment
Necessary equipment for the "Sunny siti" salon-solarium:
N / a | equipment identification | Firm | Price / unit goods (rub) | Qty | Price |
Vertical solarium | Hapro (Germany) | 180 000 | 180 000 |
||
Horizontal solarium | Hapro (Germany) | 250 000 | 250 000 |
||
Reception desk | 25 000 | 25 000 |
|||
Notebook | Asus | 25 000 | 25 000 |
||
Tanning stand | 6 000 | 6 000 |
|||
Administrator chair | 1000 | 1000 |
|||
Visitor sofa | Arteko (Italy) | 10 000 |
|||
Total: | 497 000 |
Necessary related products for work salon "Sunny siti":
Preparations of three types: developers, fixers and activators:
Developers
Name | Quantity of goods | Cost per item (rub) | Price |
1. Sugary Vanilla Triple Glitter Tan Developer 200ml | 2000 |
||
2. Accelerator(250ml) | 1800 |
Fasteners
Name | Quantity of goods | Cost per item (rub) | Price |
Business plan has many definitions, but in short, then this is a step-by-step instruction for the implementation of any business idea... Planning a future business or improving an existing enterprise is not only a basic requirement for investors, creditors and partners, but also a necessity for a businessman.
Drawing up a business plan implies a deep and accurate analysis of all aspects of the future of the enterprise, and this allows you to turn an idea into specific goals and numbers. And also, a business plan is always an unfinished book, since in the process of changing economic conditions, the competitive environment, the investment market, you can always make adjustments for the successful promotion of a business.
Any business idea can become a successful business if the future entrepreneur clearly understands what he needs to implement his plans... It is the business plan that is the starting point for starting a business, which makes it possible to assess the real state of affairs, study the market and competitors, give an adequate assessment of your capabilities, and think about how to make your business unique, and therefore in demand.
Basic principles of preparing a business plan
So what should be sure to be in the business plan .
1) Project summary. This is a concise description of a business idea, a vision for development and tools for achieving results. Also, the resume should display data on what advantages you see in your business in comparison with other players in the market. In a word, this section should give a brief description of your business idea.
2) Information about the company. Here it is necessary to indicate the name of the enterprise, the form of ownership, the legal and actual address of the company, and describe the structure of the enterprise.
It is also necessary to describe the goods or services with the production or sale of which you intend to enter the market.
Indicate the main goals of the enterprise.
3) Market analysis.
This part involves considering the conditions in which you are going to enter the market - the competitive environment, demand, what price you are going to charge, and how much profit you will get over the next three years. It is also necessary to indicate exactly what benefits of your products or services will be especially attractive to consumers.
4) Product. This part should contain a detailed description of the future goods or services that you offer to the consumer. You also need to indicate which target audience your activities will be focused on, indicate future suppliers, partners, contractors and other counterparties with whom you plan to cooperate.
5) Development strategy. This section assumes a description of the development tools for the future enterprise - growth rates, advertising, possible expansion.
6) Tools for the operation of the enterprise. In this chapter, you need to reflect information about what equipment you are going to use, how to pack goods, deliver, and if these are services, then where you will provide them and by what means.
It is also worth including information about your team in this section - from the management team to the auxiliary workers.
7) Financial analysis. This section is key in the business plan , which should be the rationale for your idea in numbers. Here it is necessary to analyze and calculate all the costs associated with the organization of the enterprise, its location, maintenance costs, payment for employees, settlements with suppliers, etc. You need to take into account everything, up to the purchase of a pack of paper.
Also in this section, include information on your actions in the event of arrears from partners, buyers or suppliers. What debt recovery schemes are you going to use, and how can you protect yourself from such situations.
8) Accompanying documents. This is certainly not a section, but an important component of a business plan. It is necessary to attach all documents relating directly to the enterprise as a legal entity, lease agreement, resume, job descriptions, etc.
Common mistakes in business plans
Examples of business plans can be viewed endlessly, but a beginner may not always be the main disadvantages of a business plan. Often, a business idea does not come to life because it is absolutely impossible to see the main essence and advantages of the future enterprise in the business plan.
So let's consider major mistakes that inexperienced businessmen admit while working on a business plan:
- Unnecessary information. Often business plans are written in such a way that, behind a description of the professional skills of employees, information about the business itself is lost, or the story about competitors turns into an essay “Who offers the same products as mine and what a fellow I am, what can I do better (or cheaper ) ". In fact, a list of competitors is enough, a couple of words about the pros and cons in their work, pricing policy and an indication of your advantages over them.
- Unreasonable numbers . As mentioned earlier, financial analysis is decisive for a business plan, therefore all calculations should be made on the basis of real numbers. Of course, it is easier and faster to estimate "by eye", but if you seriously decided to do your business, then remember that any business loves accuracy.
In order for the investor to be able to become interested in you, take the trouble to work to ensure that all the numbers in the business plan were reasonable... Keep in mind that investors and lenders are prepared to negotiate, since it is about their money. And, in the event of even a slight uncertainty in the reality of your calculations, you can forget about investing in your business.
- Vague information about goals and tools to achieve them . This problem arises, as a rule, when there is an idea, but there is no vision of its implementation, or, this vision has an incomplete form. Roughly speaking, if the future businessman has not thought everything through to the end.
A business plan must disclose a list of specific goals and ways to achieve them, work with the target audience, assess its solvency, clearly define the place in the market that you plan to occupy, and who exactly will be your main competitor. Indicate what is the basis for such conclusions (analysis, market research, survey, etc.).
- Overestimated expected result . Often, when calculating the potential profitability of a future business, the dreams of entrepreneurs prevail over the real numbers. You should not get carried away with what you want, but it is better to honestly look at reality. If adequate figures are taken into account in the financial analysis, then the expected financial result will also have a real form.
Don't try to impress lenders, partners and investors with profits of 500%. Believe me, they will calculate your result much faster and more accurately in their head, because their experience and knowledge will be greater than yours. And if the presented idea is worthwhile, even if not profitable from the first day, but promising in the future, it will not be overlooked.
Example of a business plan
So let's consider an example of a business plan for a cafe " Goodtime ».
- Summary .
Title - Cafe "Goodtime".
Organizational and legal form - Limited Liability Company.
Location - Kiev
Provided services - Cafe, bar, karaoke, festive events, trainings, seminars.
Working hours - 8.00-23.00 without a break and days off.
Staff - 1 manager, 2 administrators, 1 bartender, 4 waiters, 2 cooks, 1 art director, 1 cleaner, 2 dishwashers.
The required start-up capital is UAH 500,000.00.
Expenses per month - UAH 197,000.00.
The planned investment return period is 18 months.
Competition is high
Demand is high
Planned income per month - UAH 180,000.00.
Planned expense - UAH 120,000.00.
Planned net profit - UAH 60,000.00.
- Cafe services and goods .
Goodtime Cafe will provide the following services:
1) Services of a cafe, bar.
2) Conducting trainings, seminars.
3) Themed parties.
4) Karaoke services.
5) Providing Wi-Fi for visitors.
6) A separate playroom for children.
The goods that the Goodtime cafe will sell:
1) Confectionery of our own production.
2) Semi-finished products of our own production.
3) Lunch / dinner with home delivery or "take away".
4) Sale of coffee and tea by weight. 
- The target audience .
The work of the cafe is aimed at people aged 18-55 with average income and above average. They should be interested in spending time in a cozy atmosphere, with the opportunity to participate in interesting programs, singing songs in karaoke. Each client must bring income in the amount of 50-250 UAH.
Also, the planned consumers of services are small firms that are interested in holding events for small groups of people 10-30 people.
- Marketing methods .
1) Distribution of flyers-invitations to the opening.
- Customer retention tools .
1) An interesting menu, the ability to prepare meals to order from customers.
2) Promotions, discounts for regular customers.
3) Carrying out interesting themed parties.
4) Gifts for regular customers in the form of desserts, drinks.
5) Service at the highest level.
- Competitors .
The Goodtime cafe will be opened in the center of the sleeping area, where 4 cafes of a similar level are also operating. But, our cafe will have the following advantages:
1) Availability of karaoke;
2) The presence of a children's playground;
3) Possibility of ordering food at home;
4) Theme nights.
5) The location of the cafe has a convenient entrance and a parking place.
- Café opening action plan .
1) Market analysis.
2) Selection of the team.
3) Renovation of the premises.
4) Purchase of the necessary equipment and inventory for work.
5) Elaboration of the menu and a plan of upcoming events.
6) Registration of activities and obtaining all necessary permits.
8) Checking the cafe for performance.
9) Opening.
- The financial analysis .
One-time costs:
- Purchase of equipment and inventory - UAH 350,000.00.
- Renovation of the premises - UAH 150,000.00
Total: UAH 500,000.00
Recurring costs:
- Rent - UAH 50,000.00
- Salary - UAH 48,000.00
- Utility bills, internet - UAH 8,000.00.
- Purchase of products - UAH 70,000.00.
- Taxes and fees - UAH 21,000.00
Total: UAH 197,000.00
Payback period:
Provided that the cafe will be visited by 50 people a day and the income from each will be 150 UAH, the payback period will come in 18 months.
50 people * UAH 150 * 30 days = UAH 225,000.00
UAH 225,000.00 - UAH 197,000.00 = UAH 28,000.00
UAH 500,000.00 / UAH 28,000.00 = 17.86 ≈18 months.
Conclusion
Provided that the idea is correctly implemented and the advertising company, the cafe administration and the art director work effectively, you can count on profit after the first month of work. Considering that the cafe opens in autumn, the attendance is expected to be high in the next 6-9 months. In order to retain customers in the summer, it is possible to open a summer terrace in the future.
So, it is possible to draw up a business plan yourself. Here is a simplified version, due to the fact that it deals with production issues. Also, keep in mind that this is just an example, so the figures shown are very approximate. If you decide to take it as a basis, conduct a thorough analysis of the financial side of the issue yourself.
And yet, if you are not sure about the issue of business planning, then you can always use the services of professionals who will work out your idea well and turn it into quality business plan.
But, most importantly, persistently move in the direction of your goal and not despair, because mistakes are always possible. The most important thing in business is not that you cannot make mistakes, but the ability to quickly navigate the situation and choose the right direction for solving problems.
Your future project. How to write a business plan? The step-by-step instructions in this article will help in this matter.
Business plan objectives
Writing a business plan can be different depending on why you need it. One of the most common purposes is to present it for investment. Such a business plan for a project is the most difficult one. Often, third parties are involved in its writing - specialists in their field who will create a suitable business plan for the investor's approval.
It happens that the manager instructs to write a business plan for the company, for example, for opening a branch. In this case, too, they often turn to third-party specialists in drawing up such plans. Ultimately, the contractor may only need to make some adjustments for the needs of the company.
Well, when a business plan is necessary to start your own business, it is best to write it from cover to cover yourself. Although this is a difficult process, it is exciting and very interesting. After all, your own business is a real brainchild of an entrepreneur. And therefore, their creation is treated very carefully and thoroughly. The article provides instructions on how to draw up a business plan for your business.
Initial idea
Basically, those who decide to open their own enterprise have already chosen and are well aware of their field of activity. But there are entrepreneurs who want to have their own business, but do not yet clearly know what they will be doing. They are looking for a business idea. It is difficult to overestimate its importance. The idea should fit the interests and desires of the entrepreneur himself.
It can be a favorite business, which a person is ready to do even for free, or a business that already brings guaranteed income. In any case, having chosen a niche for yourself, it is important not to be distracted by anything else and not to dream of unattainable peaks, but to bring your real idea to life step by step. A business plan will really help in this matter.
How to write a business plan? Step-by-step instruction
So, having imagined what the future business will be, you can proceed to writing a business plan. There are special planning standards. Therefore, if it will be submitted for investment, you should choose an appropriate standard and adhere to it when writing.
To help you figure out how to write a business plan, step-by-step instructions and generally accepted standards will serve you well, as they are validated by people who know these issues professionally. An entrepreneur will be able to sort through his, perhaps not yet fully formed, thoughts and bring his business to life.
A standard business plan consists of the following chapters:
General Provisions.
Market analysis.
Marketing and strategic plan.
Costs.
Production plan.
Investments.
Financial plan.
Summary
Here the essence of the matter, a description of a business idea, information about its objective necessity in the market, terms of implementation, and competitiveness should be briefly displayed.
Of course, this part is mostly intended for potential investors. It is they who, after reading the resume, conclude whether it is worth reading this plan further or not. Therefore, if it is supposed to be presented to the investor, it is necessary to carefully describe this part, perhaps returning to it again and again, making adjustments after the compilation of the following chapters.
However, for their own needs, this part is also important, since it helps the entrepreneur to better see the whole process of organizing the business as a whole.
General Provisions
If the resume is written about one - maximum two pages, then this chapter can be written in more detail. That is, in fact, the chapter "General Provisions" contains the same information as the summary, but in a more detailed form invites the reader to get acquainted with the project as a whole.
It describes the characteristics and implementation of the project, its life cycle, the possibility of additional development and the forecast of changes in the product with a possible change in the market trend.
The service business plan in this chapter should contain information about what the particular service is and how it will attract customers. For example, a business plan describes all the proposed services, their characteristics and distinctive features. An attractive feature here is the legend about how celebrities undergo procedures in the salon or how individual specialists provide them with these services, how specialists were trained directly with the brand of product with which they work.
Market analysis
In parallel with writing a business plan or before drawing it up, it is necessary to conduct a market analysis. This is an extremely important part, because the success of the future project directly depends on it.
Having chosen a market niche and target audience, they conduct a thorough analysis in order to identify how relevant the project's business plan, the initial proposal and its idea are. If the analysis reveals an excess of supply, then it is worth returning to the idea and trying to correct it in such a way that it corresponds to the state of affairs in the market. If there is an increased demand, then everything is in order, and you can safely proceed to further actions.
Market analysis is carried out in different ways. But if there are problems with its implementation, there are companies where you can outsource market analysis.
Nevertheless, the entrepreneur is advised to sort out this issue himself, since any third-party organizations will give only an objective average result, not fully taking into account the business plans of small businesses and all the nuances of the business idea of the author of the project.
Marketing and strategic planning
This plan includes bringing the product to market, its development, pricing, sales and distribution system, and advertising. To display a product, it is advisable to build a Gantt chart, which will display the dates of the implementation of various activities. Based on the analysis of the market and competitiveness, a strategy is calculated, how the market will be conquered and what tactical actions will be required for implementation.
Pricing is based on economic calculations and the expected income of the company. Sales and distribution can be represented in the form of a diagram, where you will see the entire process in stages. For example, from the receipt of the goods at the warehouse and to the receipt of money for the goods and their sale.
Costs and production schedule
This chapter includes the purchase of the necessary equipment, repairs, rental of premises and other costs. In the production schedule, it is necessary to reflect how many people are required to implement the project, the schedule of their work, deductions of wages and related payments.
They will become much more attractive for the investor if there is a ready-made team that will work on the project, as this proves the entrepreneur's ability to implement his plans. Therefore, it would be appropriate to emphasize this fact in the business plan.
Production plan
If the company will be a manufacturing company, then here it is necessary to describe the production process, as well as partners and suppliers who will be involved in the case. For example, the farm business plan in this chapter should include equipment for milking, bottling, packaging milk and a mechanism for marketing it through specific suppliers.
Financial plan and investment
The most critical part of the entire business plan is, of course, the financial plan. Moreover, if the project is intended for the investor's acquaintance, then after reading the resume, a serious investor will most likely look at the financial plan. After all, it is here that the entrepreneur's real ability to implement business ideas will be visible. This is the essence of entrepreneurial activity.
The financial plan contains all the information about the possible costs and revenues of the project. Based on the marketing, strategic plan and costs, a table is compiled for several years, which displays the required investments and the schedule for their repayment, all costs and possible income.
The final part of the financial plan must necessarily be the calculation of the profitability of the future business.
The reader now knows how to write a business plan. The step-by-step guide provided in this article is a short tutorial demonstrating the importance of understanding goals and the need for business planning.
This collection contains articles containing new business plans and time-tested typical examples, ready-made samples with calculations and analysis, which you can download for free.
Additionally to help:
A business plan is a program (project) for the implementation of operations, actions of a future company, containing information about it, a product, its manufacture, sales markets, marketing, organization of operations and their effectiveness.
Ready examples
Each article contains an archive of the project, which you can download from the link.
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