Starting your own business is not an easy, but extremely interesting task, and the prospects can be simply exciting. Personal business provides not only a source of income, but also independence, the ability to optimally manage your time and resources, to acquire new knowledge and skills.
What kind of business should a start-up entrepreneur open? The answer to this question is always individual and is determined not only by market and economic factors.
Which business is better to open: factors of choice
Starting your own business, you will have to solve a number of problems - both strategic and procedural and creative - for the enterprise to start operating and generate income.
- Choosing a niche.
First, figure out what kind of business you will open, decide on the industry and market niche. What advantages should your business have in order to be successful and in demand? What are the features of the chosen business niche?
- Choosing an idea.
After that, you need to develop a business idea, answering the question of what exactly the company will do. The idea for a business must be practical and promising. Uniqueness is not the main thing for a business, but you need to have some kind of zest that sets you apart from your competitors.
The marketing strategy of the company is based on a business idea. This strategy consists of several components: the basic definition of the direction of the company, ways to attract and retain customers, detach from competitors, the choice of advertising channels, and the uniqueization of their products and services (so that they compare favorably with other offers on the market).
- Willingness to fight.
- Registration.
V different countries The procedures for registering commercial firms are very different, and when deciding which small business is better to open, you need to study all the legal intricacies of this process. In the Russian Federation, you can register as an individual entrepreneur or as a legal entity. Think about what would be more appropriate in your case.
- Business plan.
Drawing up a business plan is necessary for everyone who is going to open their own business, regardless of its specifics. It includes the firm's development strategy, tactical activities, timing and costs. A correctly written business plan allows you to assess the prospects of the company.
It should be clear from this document what kind of start-up capital you need to have in order to start your own business. In case of force majeure and unplanned expenses, this figure should be increased by one and a half times. If the entrepreneur does not have his own financial resources, you can apply to a reliable bank for a loan for the longest possible period and at the lowest interest rates.
- Organization of reporting.
Questions accounting statements and workflow is also worth considering in advance. If you do not have the appropriate education, it is best to hire an experienced accountant right away. This can be done within the framework of an outsourcing agreement, or you can hire someone you know as accountants.
The personality of the business founder largely determines the success of the entire project. In this activity, such qualities as persistence, responsiveness, self-discipline, efficiency, high self-organization, energy, and leadership qualities are important. A lot of great business ideas got stuck at the concept stage because the authors lacked the strength, motivation, and skills to start their own business and persistently pursue its development. Therefore, at the stage of thinking about which small business is better to open, you need to analyze your own capabilities, psychological characteristics and limitations, and not just the market situation.
In addition to his temperament, important resources of a business leader are his professional skills, knowledge, accumulated experience, connections. If a person starts his own business in an area where he has already worked for some time and knows the nuances well, this gives him an advantage over less informed and experienced entrepreneurs.
Which is better to start a business from scratch
Everything existing species businesses can be classified into one of three types:
Production
It doesn't have to be massive, time consuming, or expensive. It makes no sense for a novice entrepreneur to immediately open something large - a factory, for example - if a small workshop with the most necessary equipment will be enough for work.
Now the most promising and popular business is the production of unique products: private bakeries and pastry shops, craft breweries, the production of designer furniture, the creation of unusual accessories and decorations. Such a business does not require huge start-up capital, but the knowledge and skills of the entrepreneur and those whom he recruits to his team are very important in it - both professional skills, and creativity, and managerial competencies. Of particular importance for those planning to open such a small business is the choice of a business niche and market research.
Services
They are divided into tangible and intangible. The first category includes, for example, education, catering, hotel business, passenger transport, construction, etc. Opening such a business is possible only if there is a certain start-up capital. But intangible services do not require special financial investments. This is consulting in various fields, design, tutoring and coaching, hairdressing and manicure services, minor repairs of things and household appliances etc. For those who have professional skills in any field, it makes sense to think about opening their own small business (another option is to hire qualified personnel).
Trade
Trade activities vary in scale: there are wholesale and retail. What type of trading is best to specialize in by opening private business, - complex issue. You can get good profits in both cases if you organize your business processes correctly. But in terms of investments, wholesale is more costly.
In a situation where an entrepreneur has very limited capital, but wants to open his own business, the best solution would be mediation in trade and services. No significant investment is required from a dealer or distributor. Choosing an area in which there is already some knowledge and experience, a businessman not only combines work and hobbies, but also turns out to be better prepared for running his own business than someone who is mastering a completely unfamiliar field of activity.
So, for example, it is best for a person with a low-temperature equipment engineer diploma to open a business such as:
a manufacturing company that manufactures spare parts and components for the installation of refrigeration units;
a store selling ready-made refrigerators and spare parts for them, auxiliary equipment;
mediation and advice in the procurement of complex and large freezers for industrial facilities;
the provision of the services of a master for the repair and installation of refrigerators or open an appropriate company.
In these cases, the businessman will at least enjoy his activities. And knowledge and understanding of the chosen area will make it possible to get high profits in a relatively short time.
If an entrepreneur is going to open a business for little money, then in large cities and developed regions it will be difficult to do because of the fierce competition. Entering the market and building a permanent clientele will require much more money than setting up a similar business in smaller cities.
Starting a business in small town, you get the following benefits:
low cost of renting premises for an office, shop, workshop, etc .;
less costs for staff salaries;
the opportunity to have no competitors at all in the chosen niche and to set prices for their goods and services monopolistically.
But, of course, there are also disadvantages of doing business in small towns:
small influx of customers due to limited traffic;
profits are stable, but small;
it is difficult to find personnel, since many ambitious and highly qualified workers tend to leave to work in big cities and the capital.
Therefore, before opening a private business in a small village, carefully compare all the pros and cons of this solution and its prospects for you personally.
10 ideas for the best business to start
1. Online store.
Online commerce is currently undergoing a period of rapid development, and the most popular type of startup is the online store. Demonstration and sale of goods takes place on the site of the store, and then they are delivered to customers using courier services or mail. More and more people, especially middle-aged people, are interested in shopping in online stores, and those who are going to open a business selling any goods on the Internet have the most promising prospects. This format of stores does not need trading floors, but it entirely depends on the site's performance, usability and promotion in search engines.
In order to open an online clothing store for women or children, you will need a starting capital of 200 thousand rubles, which will go to:
development, content, site support;
salaries for administrators (and, possibly, couriers, if they are on the staff of the company);
possibly renting a warehouse;
purchase of products and their transportation.
For shops selling clothes and knitwear, business profitability reaches 20-25%. If you monthly purchase goods worth more than 200 thousand rubles, then you can expect a net profit of 40 thousand rubles. Subject to active promotion of the store, competent assortment policy and successful selection of suppliers, such a business will pay off after 4-6 months from the moment it was opened.
2. Street fast food.
Another popular type of small business is a small stationary a store, engaged in the manufacture and sale of drinks and fast food dishes, first of all, closed and classic sandwiches according to original recipes, coffee, etc. This type of fast food differs from the usual shawarma and hot dogs by its high quality and wide assortment, unusual ingredients and recipes, orientation for lovers of a healthy lifestyle and vegetarians. During the revenue crisis of cafes, restaurants and other traditional businesses catering is falling, but fast food is gaining momentum, and many entrepreneurs open just such a business.
It is best to locate street fast food outlets in crowded places with high traffic: near transport hubs, train stations, shopping centers and markets, educational institutions... When opening a fast food business, stock up on start-up capital of at least 275 thousand rubles to rent retail space, buy premises (which can be either a pavilion or a stall, or a mobile trailer), purchase equipment (heated display cases, refrigerators, ovens, coffee -machines, etc.). With a daily turnover of about eight thousand rubles, the monthly revenue of a point for the sale of fast food will be up to 240 thousand rubles, and with a profitability of 30%, the business will pay off in less than six months.
3. Outsourcing company.
This type of business consists in providing various services to third-party firms for a fee: legal support, accounting and financial management, technical support in the field of IT, using the call center for receiving orders. Outsourcing as a type of business is relatively new, its market is still in its infancy. More outsourcing firms are opening up during the crisis as companies find it harder to support everyone necessary specialists in their state, and the need for their services has not disappeared anywhere.
To open outsourcing company, starting capital is required from 550 thousand rubles. The main costs at the first stage consist of:
search, hiring and payment for the services of qualified specialists in the chosen field;
renting an office in the city center or in another easily accessible place, repairing and buying office furniture and everything you need for work;
The main thing in outsourcing is high quality and completeness of services provided, adherence to deadlines, responsibility for the result. As a rule, outsourcing companies do not have a single approved price list, since the cost of services is determined individually in each case and is prescribed in a special agreement with the client.
4. Canteen-catering.
A catering enterprise in the format of an urban canteen is a more expensive and complex business than a fast food outlet, but in the long term it is much more profitable. Budget canteens are in steady demand among various groups of the population, from students and employees of nearby enterprises to passing tourists (if the canteen is located in the city center or near attractions). Even with a high saturation of the market with such catering establishments, canteens still give stable profits. The choice of premises plays a very significant role in this business: in addition to a good location, it must meet a number of technical, hygienic and other requirements.
The start-up capital required to open a canteen will amount to approximately one million rubles. This money is needed to:
lease of premises, its renovation, decoration of halls for visitors;
selection, training, payment of staff work;
purchase and installation of the necessary equipment and furniture.
The most successful option is a canteen with a capacity of 50 people (however, it should be borne in mind that full workload is possible only at certain hours of the working day, the rest of the time it will be much less). For a year of stable operation, such a business will pay off when it reaches a daily income of 25 thousand rubles (excluding overhead costs), and this is possible with an average check of 200-300 rubles and a traffic rate of 50-60%.
5. Prefabricated structures.
This business idea is the construction of turnkey timber frame houses. Such buildings are in great demand among representatives of the middle class who want to have a country house or a cottage in nature. The full cycle of construction of a frame house is only a few months, and the cheap materials used for the construction of such an object make it a very profitable investment.
You can open a business for the construction of frame houses if you have start-up capital of 500 thousand rubles or more. The main expense items when starting such a business project will be:
opening one or several offices (for receiving orders, communicating with clients, drawing up contracts for the purchase of ready-made frame structures);
selection, training of construction crews, wages for them;
purchase of the necessary tools, construction equipment, equipment;
hiring office employees, paying for their work and the cost of maintaining offices;
The profitability of this type of business depends on the cost of the materials used to build each house. The average cost of 1 m 2 of living space of frame houses is usually 30-40 thousand rubles, and the market price of each such meter is 70 thousand rubles. That is, the entire townhouse or cottage will cost the buyer about two million rubles. Only two completed projects are enough to recoup initial costs for this business.
6. Salon.
Small hairdressing salons of low and medium price segment, providing a full range of services, are in stable demand for all categories of the population in large and medium-sized cities. When opening such a business, you should strive for quality service, building good relationships with customers (so that people want to come to your hairdresser again and again) and keeping prices at an affordable level. The most suitable places for hairdressing salons are sleeping areas with a large number of residents, close to shopping centers and major transport hubs - bus and tram stops, metro stations, etc.
In order to open a hairdressing salon, you need to have a start-up capital in the amount of 300 thousand rubles, which will be required to pay rent for the premises, purchase furniture and equipment, consumables, decorate the premises and launch advertising, as well as hire craftsmen and administrators.
This type of business provides opportunities for extracting additional profit through:
subletting the premises or part of it to representatives of related professions - masters of manicure and pedicure, makeup artists - to attract clients;
leasing some jobs to third-party hairdressers (instead of hiring their own staff).
Small hairdresser where average check for services is 250 rubles, and during the working day about 16 clients are served, all other things being equal, it pays off in a year and a half. And if the list of services expands, and the company actively carries out marketing activities and uses all advertising channels, then this will happen even faster. Planned profitability in this case it is expected to be at the level of 29%.
A similar type of business is a beauty salon. If you open it in the smallest size - like the office of a master of cosmetic services at home - then the initial investment will be only 30 thousand rubles (for taking training courses, purchasing all the necessary cosmetic devices and equipment, advertising your services).
If you already have professional training in the field of haircuts and styling, make-up, manicure, pedicure, eyebrow shaping, epilation, etc., the first step to creating your own business for you should be a set of experience and portfolio. To do this, you can first practice for free on your relatives and friends, and then create your own group on the social network and offer your services for a small price.
The popularity of this business format is due to the fact that during the crisis, large beauty salons only increase their prices, and private masters who go home to clients to prepare them for important events (weddings, holidays, etc.) or host them, provide the same services much cheaper. After all, they do not have to pay rent or share profits with the owner.
For private craftsmen, informal advertising channels are relevant - recommendations, word of mouth, social networks. Of the more expensive platforms for advertising your services, you can name wedding magazines and Internet portals.
7. Pharmacy.
People will need medicines anytime, anywhere, so opening an inpatient pharmacy to sell pharmaceutical products by retail is a very promising business idea, even with high competition in this market niche. It is best to open such a business in residential areas near metro stations and other transport hubs (railway stations, public transport stops) or near large supermarkets, choose a discounter format and rent a small room for a pharmacy.
In addition to the location, the success of this type of business is strongly influenced by price policy pharmacies and supplier reliability. That is, profits in this case are determined by the turnover. Sales of hygiene and cosmetics items, baby food, medical technology can become an additional source of income. In addition, the legislation allows sellers to place high markups on certain groups of medicines.
As for the start-up capital, a novice entrepreneur who wants to open a pharmacy will need at least half a million rubles. In addition to financial resources, you will need:
qualified personnel;
non-residential premises with all pharmacy equipment;
established contacts and contracts with wholesale suppliers of medicines.
8. Children's commission.
The essence of this business idea is to open a small store that accepts quality baby products from customers for sale and resells them at a price that includes a seller's commission. Such stores are actively gaining popularity and more and more of them are opening, as children grow up, constantly need new clothes, shoes and household items, and many families are forced to save money and cannot afford to buy all this in regular stores.
In order to open such a business now, start-up capital of about 300 thousand rubles is required. This amount will be spent on renting, finishing and equipping the retail space (purchasing furniture, stands, equipment, creating a colorful sign or shop window), and salaries for employees. However, if this family business, then you can save on hiring salespeople and the rest of the staff. Advertising the store and maintaining its groups in social networks will require some financial investments, because you will need to attract sellers and buyers constantly. But you won't have to buy goods from wholesalers.
The most suitable places to open a children's thrift shop are densely populated sleeping areas, houses near kindergartens, clinics, grocery stores.
The optimal level of profitability of such a business, according to economists, should be 12-15%. Based on daily turnovers of 15 thousand rubles net profit per month can be up to 30 thousand rubles (after deducting all expenses).
9. Training courses, tutoring.
Tutoring has always been relevant, even in the most crisis periods, and especially after the introduction of the Unified State Exam. Not all parents can afford to pay for a language school or special courses to prepare a child for the Unified State Exam, but the services of a private tutor are quite useful (especially if the training is not conducted individually, but as part of small groups).
In addition to preparing schoolchildren for exams, there are also a huge number of educational courses, trainings and seminars for adults. To open your own business in this area, it is not necessary to spend money on renting premises, etc. - you can make online courses or conduct separate training events, renting suitable sites for several hours. However, such a business will require an investment in advertising.
10. Shop with fixed prices.
For a business selling cheap FMCGs, the crisis was a catalyst for success. Consumers are saving more and more, and the "fixed price" format attracts precisely low prices... The assortment of such stores can include food, small household goods, and cosmetics.
There are two options for starting such a business: open a store on your own or buy a franchise. Start-up capital is required in the amount of at least 700 thousand rubles, which will be spent on:
payment of rent or sublease of premises;
procurement shop equipment;
purchase of the first batch of goods;
staff salaries.
For points retail location plays a big role. It is better to open a business in places with a large flow of people.
You can buy goods in China (if you do it directly, the cost price will be record low).
As you understand, there are a lot of options for private business. Let's highlight the most relevant and profitable ones:
Comparison table showing which business is better to start:
|
Direction |
Description |
|
Essential services |
These are all services that are constantly (or at certain moments of life) required by each person: transport and transportation of small loads, Express delivery products, purchases and documents, maintenance and repair of household and office equipment, beauty (hairdressing, nail salons), catering, funeral services, repair of shoes, watches, etc. They will always be in demand |
|
Agriculture |
If you have at your disposal land plot, you can use it for agricultural work: growing vegetables and fruits, breeding livestock, beekeeping. In order to succeed in agriculture, you need knowledge, experience and a certain temperament. Growing plants year-round in greenhouses will require special equipment |
|
Remote work via the Internet |
Through the Internet, you can provide services in the field of design, programming and web development, consulting, marketing and promotion, recruiting. These lines of business are among the most modern and in demand on the market. |
|
Work from home |
With any professional skills, for example, sewing clothes, making accessories and furniture, makeup, hairdressing and manicure services, cooking, celebrating, a coach, etc., you can open your own business. |
When choosing what kind of business is best to open, you should start, first of all, from your capabilities (financial, intellectual, professional), and secondly, from personal preferences and hobbies.
In order not to make a mistake in choosing your own business, you will need to study a large amount of information about the market. And we advise you to start with the rating of the growing foreign trade commodity markets "TOP-200 best goods for import and export", prepared by experts information and analytical company "VVS"... Our company is one of those that stood at the origins of the business of processing and adapting market statistics collected by federal agencies. The main client categories are: exporters, importers, manufacturers, participants in product markets and B2B business services.
commercial vehicles and special equipment;
glass industry;
chemical and petrochemical industry;
Construction Materials;
medical equipment;
food industry;
production of animal feed;
electrical engineering and others.
Quality in our business is, first of all, the accuracy and completeness of information. When you make a decision based on data that is wrong, to put it mildly, how much will your loss be worth? Taking important strategic decisions, it is necessary to rely only on reliable statistical information. But how to be sure that this information is reliable? You can check it! And we will give you that opportunity.
The main competitive advantages of our company are:
Accuracy of data provision... The preliminary selection of foreign trade supplies, the analysis of which is made in the report, clearly coincides with the subject of the customer's request. Nothing superfluous and nothing overlooked. As a result, at the output, we get accurate calculations of market indicators and market shares of the participants.
Preparation of "turnkey" reports and ease of work with them. Information is quickly perceived as tables and graphs are simple and straightforward. Aggregated data on market participants are summarized in ratings of participants, market shares are calculated. As a result, the time for studying information is reduced and there is an opportunity to immediately proceed to making decisions that are “on the surface”.
The customer has the opportunity to receive part of the data free of charge in the form of a preliminary express assessment of the market niche. This helps you to navigate the situation and decide whether to study deeper.
We not only talk about the customer's market niche, but also suggest the closest niches. We give you the opportunity to find a solution in time - not to be limited to your product, but to discover profitable new niches.
Professional consultation with our industry managers at all stages of the transaction... We are the creators of this niche of export-import analysis based on customs statistics, our almost 20 years of experience is the key to effective cooperation.
Business acumen is the hallmark of all successful businessmen and includes a whole set of personality traits that make a person a successful leader in their segment of activity. An inner voice says: "I want to start a business"? Make sure you have the right personality traits first.
Making money is a risky business! Are you destined to be a businessman?
A businessman is an enterprising person who wants to freely realize his professional potential. Business involves the construction of economic relations, the achievement of clearly set goals (profit), through the implementation of certain actions - the provision of services, the release of products.
It is worth starting a business for every person who:
- Ready to take risks (personal time, finances, strength);
- Has a high level of self-organization;
- Has developed analytical thinking;
- Understands the behavioral psychology of people;
- Is a professional in his field of activity;
- Focused on achieving tangible results.
The nature of this type of activity involves a high level of financial risk, which requires a person to fully concentrate on their work. Starting your own business is not a problem. The problem begins when you have to manage it. Especially if the opening required a tidy sum borrowed from investors.
Start-up capital - your own savings or investors' funds?
Starting a business is full of opportunities and risks. Even a brilliant commercial idea can be destroyed for lack of basic experience! Therefore, it is better to take the first steps towards big business with extreme caution - start a business that at first does not require large investments. If possible, it is better to use own funds, because there is always a risk of burnout! It is one thing if you lose your own money, and another thing is the money of investors. In the first case, at least you won't owe anything!
What to do if you don't have your own savings?
No equity capital? Do ingenious ideas and the desire to start a business do not leave your imagination? We'll have to borrow!
Start-up capital can be formed by:
- Relatives and friends. In a situation where a small start-up capital is required, it is wiser to ask for help from people who are dear to you - relatives and friends. Usually this category lends money disinterestedly (not expecting interest on future profits), but in small amounts and for a short period.
- Paying acquaintances. A good option- take money from solvent friends who want to play investor. This category is often able to provide impressive loans on receipt, but also often asks for a share or receive a small percentage of the profit in the future.
- Professional investors. Large projects require impressive financial investments. A successful business plan can attract the attention of business sharks who are ready to invest big sums in promising projects. Often this category of investors sets strict requirements - for several years after the launch of the project, you will have to work solely in order to repay the debt to them. Not everyone can stand these "prospects."
- Employment Service(government assistance). An interesting way to start a business is to register with an employment service. The state offers support programs for individual entrepreneurs and offers to pay the unemployed a one-time annual amount of benefits. This money may be enough for a modest project, but at first you risk getting bogged down in bureaucratic delays!
How to calculate the amount required to start a business?
The initial capital is formed on the basis of the stages required for the legal opening of your own business:
- Official registration enterprises (opening an individual entrepreneur or LLC);
- Premises rental (the amount increases if necessary to repair and purchase furniture);
- Purchase of the necessary equipment;
- Initial purchase of products / resources;
- Organizational expenses;
- Pay wages employees;
- Marketing strategy, advertising.
The calculation of the required start-up capital is made when creating a business plan. The main rule: "Every waste must be necessary." If you can do without something completely - cross it out of the business plan. Do you need to rent a room? Look for profitable options that can quickly recoup yourself! It is better to start a business in a simple room with a minimum set of equipment and stylish things than to start beautifully and quickly burn out!
What field of activity should you start a business in?
You can only succeed in the kind of activity with which your soul "burns"!
- Hobbies turned into business. The most successful world projects were born in a situation where a business was created on the basis of a hobby! Therefore, to begin with, analyze: "What hobby can you derive financial benefit from?" What hobby is worth becoming a work of life?
- Knowledge based business. Powerful companies can be built in a segment of your professional interests. Received a good higher education and are in love with their profession, but tired of being an employee? Start your own business in this industry - you will be maximally interested in the development of the project, which means that you will certainly achieve good results.
Successful businessmen work practically around the clock! They voluntarily give up holidays, legal weekends, and even small vacations. The first years of the development of the company hardly ever see their own family! Your own business will become a brainchild that will eat up virtually all of your vital resources. Have you decided that the sacrifice is worth the desired result? Start creating a business plan.
Business plan - strategy to achieve success
The business plan allows you to clearly structure the concept and goals of the project, determine the development strategy, and anticipate potential problems and risks. And also think about ways in advance effective solution, calculate the necessary costs, indicate the expected profit. A well-designed business plan can attract investors and provide a reliable financial base for the business. A bright idea, which is the basis of your future business, gives your project a chance for life.
Real business plan - "assemblage points"
To draw up a high-quality business plan, smartness and luck are not enough. It is necessary to familiarize yourself in advance with a huge amount of specialized literature on the specialty "project management". To write a high-quality business plan yourself, you will have to make tremendous efforts to collect information and analyze the market. But you will be vitally interested in the result and create a viable project!
Some businessmen order ready-made business plans from third-party companies, which allows them not to waste time gathering information and analyzing the market. This approach works for major projects worth millions of dollars. At the initial stage, you are unlikely to pay for the services of such companies, or you will receive a clumsily written business plan from would-be developers.
The main thing in a business plan is the profitability of the project!
Start-up companies need to clearly describe the value of their idea, its payback in monetary terms. It is not enough to just beautifully formulate the concept of the future business - pay key attention to calculations, building development schedules, and identifying potential risks.
Legal registration of a business - opening an individual entrepreneur
Doing business within the law is necessary, but sometimes difficult. Many novice businessmen doubt whether it is necessary to bother and open an individual entrepreneur? Or can you find loopholes for running a private business and do without state registration?
Why do I need to register an individual entrepreneur?
An individual entrepreneur is necessary for an entrepreneur who plans to maintain economic relations with other companies. All financial transactions are carried out under state control and are regulated by applicable law.
Do you want to do business? This means that, according to the law, you are obliged to take responsibility for the timely payment of taxes - most of his property may be subject to confiscation if the obligations assumed (to clients, the state, contractors) are not fulfilled.
How to register an individual entrepreneur?
An individual entrepreneur can be registered only at the place of residence, then, in case of any changes in the specifics of the declared activity, it is necessary to make adjustments to the State Register.
There are two methods for registering an individual entrepreneur:
- Self-registration. Future entrepreneur independently collects a package of necessary documents and prepares an individual entrepreneur in the tax office. Financial investments will be minimal - payment of the state duty (about 800 rubles).
- Opening an IP through an intermediary. Do you want to waste time and nerves walking through the authorities? You can contact an intermediary organization that will help you quickly issue an IP. Often, intermediaries offer to issue an individual entrepreneur in a week and demand about 3000 rubles for their services.
Starting a business is a difficult time that requires complete dedication. Be prepared for difficulties and overcome them patiently. Success comes only to courageous people who are able to tirelessly and put their souls to work for the sake of fulfilling their own dreams!
Hello dear friend! In touch, Alexander Berezhnov, entrepreneur and one of the founders of the business magazine HiterBober.ru.
Today we will talk about how to start your business from scratch. Is it realistic to do it at all? I answer unequivocally - YES!
After examining this article, you will find answers to the most common questions:
- How to start your business from scratch if you don't have the money and experience?
- Where can I find a working business idea for starting a project?
- What (what business) to do to get the first profit tomorrow?
Here I will describe the step-by-step technology for starting a business, and give examples from my own business practice, as well as tell about the experience of my entrepreneurial friends who started their own business without money and other material values in the form of premises, equipment or goods.
You just have to study this material and apply the knowledge gained in life.
Content
- Why is it better for beginners to start a business from scratch?
- How to start your business so as not to burn out - 10 iron rules!
- How to start your business from scratch - 7 simple steps using the example of a fictional aspiring entrepreneur Vasya Pupkin
- My own experience starting a business from scratch in the service sector
- Real story about how my friend Misha worked as a security guard and became a businessman
1. Why is it better for beginners to start a business from ZERO?
Dear readers, this section of the article is very important! I sincerely advise you to study it carefully. I guarantee you won't regret it.
Here will be explained key points on starting a business for beginners from the point of view of the psychology of entrepreneurship.
Before you start new project, be sure to think about what caused your desire.
Understand yourself and your motivation to start a business, and my little test, composed in the form of two blocks of different beliefs, will help you with this.
Belief block number 1.
With what thoughts you should NOT open your business:
- How can you quickly earn a lot to pay off your debts?
- The idea that I have in my head will definitely work, but I need money to make it happen;
- Am I worse than others or what? Here is my neighbor doing business and everything will work out for me as well;
- I'm tired of these foolish bosses, tomorrow I quit and start my own business!
Yes, friends, business is more psychology than technology. I'll explain why a little later.
Belief block number 2.
Conversely, you are READY to start a business if you think like this:
- I am very good at doing business demanded by the "market" and on its basis I want to open my own business;
- I realize that in the beginning, large investments in business are very risky, and I can only invest free money in the business, but I will not borrow it, since the risk of losing money without experience in business is very high;
- My business takes a lot of time, and in order to develop it, I must have a cash reserve or a source of income until my project brings tangible income;
- Having started my own business, I will no longer have bosses and supervisors who guided me in my work and I need now to become a sufficiently organized person to act independently and achieve success in entrepreneurship.
If you are dominated by beliefs from block # 1, do not rush to get involved in a fight. Indeed, most likely, such judgments indicate the emotionality of your decisions and underestimation of the risks that arise when starting a business.
The beliefs prevailing in your head from block number 2 indicate that you fully understand what a business is and are going to take a responsible approach to its start and further development.
I already wrote above that business is mainly psychology and only then technology.
Now is the time to explain why this is so.
The thing is that our internal "cockroaches" and delusions prevent us from starting our project.
Here are just a few of the myths that are holding back the start of successful projects:
- A business cannot be opened without money and connections;
- Taxes will gobble up all profits;
- The bandits will take my business away;
- I have no "commercial streak".
Surely you are familiar with all these fears of newbies. In fact, if you overcome them, or rather just score and do not think about all this nonsense, then your chances of success will grow MANY TIMES!
2. Where to start your business so as not to burn out - 10 iron rules!
Itself more than once had to open a business. I opened my first business at the age of 19, I independently registered as individual entrepreneur... If you are interested in how to issue an IP, then I explained in detail all the subtleties of this procedure using my example in the article "How to open an IP in 3 hours."
Then I bought 2 terminals for receiving payments. You yourself have probably used the services of such terminals more than once when paying for a mobile phone. But this business cannot be called open from scratch, since at that time (2006) I invested about 250,000 rubles in it.
So, friends, perhaps you know both successful examples of business projects and examples where entrepreneurs with their "brainchild" have failed.
By the way, basically everyone has heard stories of great successes, but it seems that it is not customary to talk about failures and it’s even embarrassing.
Like, here I am, a fool, a loser, broke, lost money, got into debt. What will we do? And now there is nothing to do, it remains to live on and step by step get out of this situation.
To prevent you from being in the place of this poor fellow, here are the simplest rules that will help you start a business with minimal risks and great chances for the success of the enterprise.
How to start your business from scratch and not go broke - 10 iron rules:
- Never take loans to start a business if you have no experience;
- Before starting a business, take off your rose-colored glasses and ask yourself the question: “What will I lose if I fail?”;
- Be prepared for different scenarios, consider both the optimistic scenario and the pessimistic one;
- Under no circumstances open a business with money intended for other strategic goals in your life (education of children, loan payments, medical treatment, etc.);
- Carefully study the market and your opportunities, that is, the resources you have to start your own business;
- Do not get involved with incomprehensible or "super profitable" projects that require serious investments;
- If possible, talk to experienced entrepreneurs who are successful in business and take note of their advice;
- Start a business in a field you are familiar with;
- Plan upcoming actions in writing and clearly articulate each stage that you have to go through to achieve the goal;
- Be optimistic and don't stop at the first difficulties!
3. How to start your business from scratch - 7 simple steps on the example of a fictional novice entrepreneur Vasya Pupkin
For clarity, I propose to go through all 7 steps of technology for organizing your business using the example of a fictional entrepreneur, let his name be Vasily.
This is the hero of our story who decided to start a business from scratch.
Step 1. Determine our value
Look, friends, I think you will agree that a business can be called the exchange of money for some value that you can give your customers, that is, solve their problem for money.
Suppose you are a good driver of a car, or you know how to make beautiful designs on a computer, or perhaps you have a talent for making crafts with your own hands - in all these cases, you have value that people are willing to pay for.
Let's get straight to the point and do a hands-on exercise to help you start your business from scratch:
Take a piece of paper and a pen, then write a list of 10 points, these are the skills that you feel better than others.
After this list is ready, consider what things you do well that you really enjoy doing. Maybe you are doing this now as a hobby.
The fact is that a person cannot do for a long time what he does not like, and business is a big creative process that requires versatility from you, willpower and dedication.
For example, as a result of this exercise, you came to the conclusion that you enjoy teaching, explaining, communicating with people and working with information, and most importantly, that you are good at it.
Then, by combining your talents, you can become a private tutor, consultant, or be successful in the network marketing industry.
This is a general principle.
So, there was Vasya ...
Vasily conceived to open a business, and he approached this task responsibly.
Vasya made a list of his favorite activities and compared it with what he does best.
Based on the results of the exercise, our hero decided that he would be engaged in computer design, since he has been working for several years in the company DesignStroyProject LLC in the city of Chelyabinsk, which develops interior design and then decorates the premises, according to a 3D project.
Vasily appreciated his strength and decided that he would become a private interior designer, he already had a number of completed projects, positive reviews customers and an impressive portfolio.
Vasya loved his job and sometimes even took it home, as the company had a lot of orders.
Even then, our hero realized that, in fact, he was engaged in entrepreneurial activity, only a company buys his services at a low price, and clients pay much more for the development of the design to the company.
Here Vasily realized that if he can find clients on his own, then he will not have to go to the office at all, and his initial investment in the business will be minimal. After all, his very skills in design development are essentially a business.
This is how our newly-born entrepreneur came up with the idea to start a business.
While working in the company, Vasya even received a small percentage of the completed projects, which means he could influence the level of his income.
Fortunately, he lived in a large city, where he had quite a lot of potential clients.
Step 2. Analyzing the market and choosing a niche for a future project
In order to understand whether your business will be successful, it is necessary to conduct an appropriate analysis of the market in which you will sell your goods or services.
So, Vasya decided not to rush and carefully prepared for a new stage in his life, which was called "free floating in the world of business."
During the few years that our designer worked in the company, he learned that there are about 10 similar companies on the market of his city, and they all provide similar services.
He asked his friend Pasha, disguised as a client, to go to these companies and identify their weak and strengths to further develop competitive advantages working for yourself.
After commercial intelligence, Pasha named a number of strong and weaknesses these companies. Pasha put these sides in a table so that it would be convenient for Vasya to compare them.
Strengths of Vasya's competitors:
- the interior designer of these companies makes inspection and measurement of the object for free;
- all companies provide a discount on the subsequent finishing of the apartment;
- 7 out of 10 companies give the client a gift certificate for a 30% discount when re-ordering a design project from them;
- managers of 9 out of 10 companies carefully talk with the client, competently clarifying his needs.
Weaknesses of Vasya's competitors:
- 8 out of 10 companies try to sell too many additional products and services at the first meeting with a client too obsessively. This causes his negative reaction;
- an interior designer in all 10 companies, at the first conversation with a potential client, conducts a dialogue in a complex professional language using a large number of special terms;
- 7 out of 10 companies take additional fee for making edits to a computer design project.
Taking into account all the above advantages and disadvantages of competitors, our hero Vasily decided to design the interiors of houses and apartments in his city at a lower price. Similar companies on the market provide these services at a higher price, since they spent a lot of money on maintaining the workplace and paying taxes for the employee.
The cost of our designer's services was now one and a half times lower with the proper quality of design projects.
This completed the second step of building your business from scratch with Vasily Pupkin.
Step 3. We decide on the positioning of our business and draw up a Unique Selling Proposal (USP)
In order for your customers to understand exactly what you offer them and what makes your uniqueness, you will need to decide on your positioning. In other words, in what light will you present yourself to your client.
Let's return to our fictional character Vasily, who wanted to open his own business and was at the stage of developing a proposal for a customer.
Vasya already had a good portfolio and a number of reviews from satisfied customers, but how can you show all this to your potential customers?
Then Vasya said to himself: “I’m a designer!” And decided to create his own website on the Internet.
Here he posted his portfolio, reviews, information about himself and his experience, as well as his contacts so that a potential client can conveniently contact him.
Vasily also formulated his Unique Selling Proposal (USP) *, which read as follows: “Creating your dream interior design for a reasonable price. Creatively. Bright. Practical. "
So Vasya began to position himself as a professional designer who develops a product for an adequate cost good quality for people of middle income level.
Step 4. Draw up an action plan (business plan)
In order to start your business and avoid many problems, you need to be prudent and try to put your idea and action plan on paper in as much detail as possible.
You can briefly write down the main stages that you need to go through to organize and launch your project. Draw diagrams and drawings, make explanations for them.
Correctly, this stage of starting your business from scratch is called business planning. This is your instruction, following which the chances of success are greatly increased.
In one of the previous articles, I already wrote how to write a business plan, be sure to check it out.
Now we return to our hero Vasily, who decided to become an entrepreneur and quit his job. Vasily has long wanted to open a business without investments, since he did not want to risk money. He understood that without proper experience, such an experiment could end badly and lead to loss of money.
As a result, Vasya decided that his actions would consist of 3 simple stages with subtasks and look like this:
- Create your own website with a portfolio, reviews and contacts;
- Submit your portfolio on the Internet to sites for remote workers;
- Inform the nearest environment about your new project (friends, acquaintances and relatives).
Stage 2. Receiving the first orders
- Sign contracts and receive prepayments from clients;
- Execute orders;
- Get feedback and recommendations from the customer, add works to the portfolio.
Stage 3. Dismissal from work
- Write a letter of resignation;
- To work out 2 set weeks, complete work projects and transfer cases;
- Agree on the supply of clients for repair and finishing work to contractor firms.
Now he was fully prepared for the first practical steps to transform himself from an employee to an individual entrepreneur.
Step 5. We advertise our project and find the first clients
In order to find the first customers, when you already have an offer of your services, you must first of all notify your acquaintances, friends and relatives. Tell them that from now on you are engaged in such and such an activity, and also try to conclude the first contracts with them.
If at the moment your services are not relevant for them, ask them for the contacts of people to whom they could recommend you.
It's no secret that for a large audience coverage and automatic self-presentation, you just need to create a website for yourself.
To do this, you can use the services of companies to create sites or, if available necessary knowledge, create a website yourself. By the way, about how my friend Vitaly and I earned about 1,000,000 rubles from creating websites, read our article on how to make money creating websites to order.
Meanwhile, the hero of our business story, Vasily, did not sit idle and developed a personal website for himself, created groups on social networks, notified the environment about the services he provided, and sent commercial offers to his potential clients.
A well-written commercial proposal is the key to success in your business. Read all the tricks and nuances of technology in my article on how to make a commercial offer.
The first orders have gone ...
Step 6. We start a business, earn the first money and form a brand
After completing all the previous steps, you gradually approached the most interesting stage - the first orders, and therefore the first profits.
- Isn't that what we were striving for when we became entrepreneurs !?
- "How to make money by starting your business from scratch?" - isn't this the question we asked ourselves?
If you show the due perseverance and follow my recommendations, then you will certainly be successful. Just believe in yourself and do not give up ahead of time, be prepared for difficulties, because they will be, I am telling you this for sure.
So, our Vasily received and completed the first orders. As usual, he did it with his usual professionalism. The designer understood that just making money was not enough, because he already knew how to do it in his office work in the company.
Possessing a strategic vision, Vasily decided that in order to develop his business and increase the cost of his services, he needed to build a name for himself or, as they say in business circles, a reputation.
Make a name for yourself that will help you earn everything else!
Folk wisdom
To do this, Vasya did not just sit at home and watch TV, but methodically engaged in self-education, attended thematic exhibitions and seminars, went to creative parties of designers and entrepreneurs, where he could find potential clients and meet new partners.
A few months later, Vasya gained a reputation as an experienced and punctual professional in the field of interior design. average cost his order grew, and clients came to him already on the recommendations of their acquaintances, to whom Vasya provided high-quality design services.
Step 7. Analyze the results and expand the project
When your business began to bring tangible income, regular customers, and they began to recognize you in the business and professional spheres, it's time to take stock of the interim results of the work and outline new horizons. Simply put, it's time to expand your project in order to increase profits and your own "weight" (your name) in the chosen business area.
Vasily did the same, he analyzed his results, income, outlined possible ways business expansion.
As a result, our designer drew up a new business plan.
Now Vasily could hire assistants who performed all the routine operations for him. Our entrepreneur opened his own interior design studio named after Vasily Pupkin. In it, he was now the leader and art director.
Thus, having passed the way from a novice designer and employee of the company, our now big boss Vasily proved to everyone by his example that opening a business from scratch is real and that this does not require cosmic sums, and even more so loans that inexperienced entrepreneurs like to take.
Dear readers, maybe someone will say that this is a fictional story and the issues of company registration are not disclosed in detail here, correct management negotiations with clients, legal issues and other subtleties.
Yes, it really is, but trust me, if you take these simple 7 steps as a basis, then opening a business for you will turn into an exciting journey that you will remember for a very long time. And as a seasoned entrepreneur, you will share your practical knowledge with newbies.
I will say that I personally managed to open a business according to the described model.
I wish you good luck and I am sure that by approaching responsibly at the beginning of your own project, after a while you will be doing what you love and get paid for it.
Below you will find working business ideas for starting your own business from scratch, as well as real entrepreneurial stories about how my friends and I started their own business.
4. What You Can Do To Start Your Business From Scratch - 5 Best Business Ideas
The business ideas below will allow you to get started in business and in practice feel like an entrepreneur.
Some ideas will be related to making a profit using the Internet, others will not.
You just have to choose the type of business you like and start diving into it.
Business idea number 1. Consulting and training
If you know how to do something well, then surely there will be many who want to learn from your experience and knowledge.
Nowadays, training via the Internet is especially in demand. This is where you can find hundreds and even thousands of people who are willing to pay you.
For example, I have a friend Aleksey, he lives with me in the same city of Stavropol and teaches foreign languages. A few years ago, Lesha had to go out to his students at home or invite them to his home. Now the situation has changed radically, everything has become much easier.
With the advent of the Internet, my friend began to teach people English and German via Skype. I myself have used his services for a year. During this time, I managed to learn English from scratch to a conversational level. As you can see, it works.
You can also start your home based business from scratch by teaching or consulting people online.
Nowadays, many lawyers, accountants and teachers make good money in this way. But there is an even more advanced option for making money on your knowledge, it consists in creating and selling your own training courses over the Internet.
To make a profit in this way, you need:
- choose a topic in which you understand;
- record a training course on it;
- start promoting this course online in many different ways and generate sales revenue
The advantage of this type of business is that you record your training course once, but you sell it many times.
In general, the sale of information on the Internet in the form of methods and guidelines is called infobusiness. You, too, can discover it and make it your main source of income.
Business idea number 2. Earning money using the social network Twitter (Twitter)
Today, almost every person has their own profile in any of the social networks. But few people know that here, in addition to entertainment and communication, you can earn good money.
One of such opportunities is Twitter, which is common for many - a social network for exchanging short messages up to 140 characters.
Ordinary people spend their time and money here, and smarter people have turned this social network into their source of permanent income.
It's no secret that wherever people hang out, there is money.
After all, our Internet users are an active solvent audience. So why don't you get some of their money. Moreover, this is absolutely legal and does not require outstanding knowledge.
It is enough just to do a few CORRECT actions and get the first profit. We have previously written about how to start a business on Twitter and earn income comparable to the average salary in Russia. Read our article "How to make money on the social network Twitter" and implement the methods described in it.
Business idea number 3. We are engaged in mediation - we make money on Avito.ru
Making money using electronic message boards is the easiest and most affordable for most people.
You are required to have minimal computer knowledge, several hours a day and a desire to work for yourself.
Using sites that specialize in hosting free classifieds, you can build your own highly profitable business.
This can be done in 3 steps:
- Find what to sell
- Place an ad on the site
- Receive a call from a buyer and sell the product
We will use the most popular Avito board (avito.ru) as a site for posting advertisements for sale.
Hundreds of thousands of ads are posted here every day, and the site has an active audience of tens of millions of users.
Can you imagine how many potential buyers there will be for your product ?!
First, you can start here by selling unnecessary things that you have in your home, and then post advertisements for the sale of goods and services that you don't even have in stock.
Do not believe that this is possible and want to know how it is done?
I myself tried to make quick money with the help of Avito, I will not say that I became a millionaire, but I managed to earn several thousand rubles in a week.
I wrote a separate article about this "How to make money on Avito - 10,000 rubles in one week."
Business idea number 4. Growing from an employee to a business partner
If you are currently employed, then it is not necessary to quit your job and start your own business. You can do this within the company you work for.
If your company is not too big, and you are one of the key specialists there, then with certain conditions will be able to get a share in the company's business. This will allow you not only to receive a salary, but to become a full-fledged managing partner on a par with the current owner - your chief executive.
This is possible if by your actions you can directly influence the increase in the company's profits.
Become an irreplaceable specialist and it is quite possible that the owner of the company himself will offer you to become his business partner.
This method is proposed by the legendary Russian entrepreneur Vladimir Dovgan. Yes, you will have to work hard here, but you will be risk-free and will really become a co-owner of an already operating company from scratch.
Dovgan himself cites as an example a guy who became a co-owner of a large restaurant chain in Moscow, and before that was a simple chef in one of the restaurants.
This young man really liked what he was doing, he was professional in cooking and courteous with the guests of the institution.
The owners, seeing his passion for the work, first promoted him to restaurant manager, and then offered him a stake in the business in order to develop their network of establishments and train staff.
I don't remember the name of this person, but now he has become a dollar millionaire, in fact, not opening his own business, but starting to develop someone else's.
This is also a good way to start a business, especially if your career is going well with a small to medium-sized commercial company.
Business idea number 5. We build our business on the Internet
If you are good at a computer, know how to create Internet projects, or at least understand the principles of their functioning, then the Internet should be considered as a way to start your business from scratch.
There are two main ways to start an online business:
1. Freelance. This is the business of providing you with paid services over the Internet. If you have professional skills, for example, draw beautiful designs, write texts professionally or know programming languages, then you can easily make money on the global web. More precisely, it can rather be called self-employment. Although successful freelancers earn between $ 500 and $ 10,000 per month.
You can start making money in this way on the popular freelance exchanges "Freelance" (fl.ru) and "Workzilla" (workzilla.ru).
2. Classic online business. It is not so easy to build a full-fledged online business on your own; it is best to go the beaten track.
To do this, just read my article on ways to make money on the Internet. There I talked about how you can make money on games, on social networks, selling information from 50,000 rubles a month and gave examples of real people who are already doing this.
This concludes my overview of business ideas. Hope they help you get going and start making your first money.
5. My own experience of starting a business from scratch in the service sector
As I wrote earlier, I opened my first business at the age of 19 - it was a vending business (payment terminals). Yes, it took cash... Then I had a few more projects. All of them had nothing to do with the Internet.
And so, about 3 years ago, my current friend and business partner Vitaly and I, without a penny of money, opened our studio for creating websites. We ourselves learned to make Internet projects literally on the go, but in the end, after a few months at our website development studio, we earned about 500,000 rubles.
Naturally, I often had to work with legal entities who transferred payment for services by bank transfer. To do this, you had to either open your own company or work through someone.
We chose the second way, having agreed with our current business partner Evgeny Korobko. Zhenya is the founder and head of his own advertising agency. I interviewed him, you can familiarize yourself with him in the article about opening an advertising agency from scratch, the material is published on our website.
Familiar entrepreneurs became our first clients.
We approached our business responsibly, and carried out orders with soul. Soon the word of mouth effect kicked in, when our satisfied customers began to recommend us to their friends.
This allowed us to get a continuous flow of customers, and sometimes we could not even cope with orders. This experience helped us to believe in our strength, and today we have a complete picture in our heads of how to start a business from scratch and make it successful.
I want to note that with the development information technologies in the world, your market today is the whole planet!
There are no longer distances, any information is available and now starting a business is much easier than even some 10 years ago.
I hope that all the materials in this article will help you take the first step towards your dream - your own business, which will eventually turn from a small home project into a huge company with a worldwide reputation.
Therefore, dear readers, I assure you that everything is in your hands, just act, because the courage of the city takes!
6. The real story of how my friend Misha worked as a security guard and became a businessman
Here is one of my favorite stories about a real entrepreneur who started a business from scratch. After all, I promised to give examples from life in the article.
Do you want to know how Mikhail became an entrepreneur from a laborer, opened his own company, bought a foreign car and an apartment?
A few years ago, my friend Mikhail worked wherever possible: as a handyman at a construction site, a loader, a security guard.
In a word, he was not engaged in the most monetary and intellectual work. It all started when a friend of mine was guarding a building materials company. One day a client came to them who wanted to buy a large batch of construction insulation, but there was no product in the assortment.
Misha knew that literally 100 meters from the company he was guarding, there was another hardware store, where there was definitely such a heater. Taking a contact from a potential client, he went to this store in the evening and agreed that he would bring them a large client if they give him a percentage of the purchase made from them. The management of this store agreed and Misha worked as a freelance sales manager, earning about 30,000 rubles for this in just one deal (recommendation).
And that was an amount equal to his monthly salary!
Mikhail thought it was an interesting case, but financial results from the deal gave him confidence. So he quit his job and began by agreeing with various firms that he would sell their goods. Since Misha already worked as a handyman and security guards in construction company, then I also chose construction goods for sale: windows, doors, fittings, roofing and so on.
My friend just went to the construction sites of the city and offered his goods. They bought something from him, something not. As a result, Mikhail formed an assortment of the most hot goods and understood how to properly negotiate with foremen at construction sites.
After 2 years, Mikhail opened his own company selling building materials and connected his brother to this business. Prior to that, his brother Kostya worked in "gorgaz" and received the usual small salary. Now the guys are quite successful in selling and making good money.
By the way, I have been to their office more than once and have known Misha for several years. He told me this story himself.
By starting a business from scratch, you avoid the risk of losing money, and this is the most important thing. Also, starting without material resources teaches you to make better decisions in order to make money. After all, if you manage to make a profit without investing, then even more so with money you can become a successful entrepreneur.
See you in the following articles and good luck in your business!
Please rate the article and leave comments below, I will be grateful for that.
Lack of knowledge is a barrier for many potential entrepreneurs to start their own business. However, not everything is as complicated as it seems. Now you can find many ready-made instructions on how to open your business from scratch and start your own business in one area or another, as well as a huge number of trainings to help you do this much faster.
Here we post ideas for beginners who don't know how to start a specific business from scratch. These business ideas disclose full information, or the main part of it, which will help you start and organize your business in Ukraine, Belarus, Kazakhstan and Russia. In terms of the size of enterprises, this is mainly small business, but there are also publications for medium and large enterprises.
Small business ideas from scratch
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Opening a children's development center from scratch
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Opening of a private kindergarten from scratch
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Sheep breeding from scratch
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Recycling tires from scratch
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Opening a toy store from scratch
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Opening a steakhouse from scratch
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How to open a farm from scratch
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Opening a burger from scratch
General step-by-step instructions
Many people think that the phrase "from scratch" means starting a business without start-up capital, but this is not the case. This phrase means starting a business from the very beginning, sometimes without proper education. In general terms, the instruction for all ideas looks like this:
- Coming up with a brand / company name... Most of the success of a business sometimes depends on this point. Ray Kroc (founder of McDonald’s Corporation) once said that with such a name you can do whatever you want. Therefore, you should not neglect this point.
- We draw up a business plan... You don't have to do it yourself. There are now a lot of research companies providing planning services. Among them, for example, is the RBC company, which has experience in this matter, and marketing research... You can also use our ready-made examples to help you compose it yourself.
- We register a company... To implement the next steps, this item is required, since then the official accounting of all expenses and incomes of your business begins.
- We rent an office... For companies operating in the service and trade sectors, always passable places are required. Very often, such a business is opened where there are no people, which leads to bankruptcy. The exception is manufacturing companies, and those that need to meet with customers not in their office, but with customers.
- We buy office and production equipment... Sometimes it is better to spend money on used equipment, as it often costs "a penny". After all, someone constantly updates or sells it in connection with bankruptcy. Something, unfortunately, will have to be bought abroad, however, for example, Chinese business equipment can be ordered in any country, since there are usually suppliers working with manufacturers or their representative offices. In the offices of all modern companies, CRM systems must be installed to record the quality of work with clients.
- We get all the necessary permits and licenses, if necessary... To provide services and supply your products to other countries, you may need additional permits valid in the territory of these countries.
- We hire employees... In the beginning, it is best to hire people with experience, especially in important positions. In large cities, you can use the services of HR companies and professional headhunters. They will help you find professionals in their field.
- Launching and setting up work... This point assumes constant testing of technologies for working with clients and manufacturing products at the initial stage of implementing a business idea from scratch.
- We do not forget to develop employees and develop ourselves... After achieving success, many entrepreneurs consider themselves successful and do nothing to develop their business. After that, he begins to slowly lose positions, and they are always occupied by more dynamic companies that know how to rebuild, or newer ones, which also catch their success, and then do nothing to maintain it. Every year, the technologies for conducting and promoting business change, various courses for improving the qualifications and motivation of employees appear, so you should not neglect them.
Remember that a good leader is one who does nothing. But for this you need to competently build and set up your company.
Starting a business from scratch is not as difficult as it seems. After all, there is a very clear and well thought out scheme, supplemented by instructions from professionals. And if you follow it, slightly adjusting to your realities, you can achieve success.
Statistics show that 99% of those who want to start a business never start it. And there are quite a few reasons for this - from banal laziness to the inability to navigate the situation.
How to start a business from scratch
The first question that needs to be resolved when planning to open your own business is where to get the money for it. Experts offer a whole list of where you can get finance to develop your own business. It includes:
- own funds (this option is possible if you have start-up capital: savings, sold real estate, etc.);
- bank loan or leasing (borrowed funds are provided today at reduced rates);
- attracting investors or partners (there are often cases of opening one business by a company of friends or relatives);
- a loan from friends or relatives;
- receipt of grants and subsidies from the state (valid in most cases for social species business).
It is difficult to do without money at all, but the advantage of a small business is that it does not require such investments as it could be with a factory or other large enterprise.
To save money, at first you can do without a chic office, a leather chair and a secretary. Moreover, you can also perform some of the functions yourself. At the same time, when collecting money, remember that the main thought should not be where to get money for opening, but how you can implement your business more efficiently.
Next, you need to decide on your knowledge and experience in the field of the business you are opening. That is, you must be well versed in the topic of your business, otherwise you will have to hire many additional employees, which at first will entail costs. There is also a psychological problem - for someone who has worked for someone for a long time, it is difficult to readjust to the fact that now he himself has become the owner of the business. In this case, it is easier to adapt to those who already had at least a little entrepreneurial experience.
Personal qualities such as self-confidence, perseverance, and work will help you open your own business and develop it.
Types of business
To start your own business, you need to decide on the options. Today you can choose:
- start a business from scratch, developing your business idea;
- buy ready business;
- buy a franchise;
- network marketing.
A business from scratch presupposes the existence of its own business project. You can compile it yourself by analyzing facts, using statistics, etc. Alternatively, you can involve experts in drawing up a business plan. The business plan must have a zest that will favorably distinguish your project from other similar ones and make it unique. You also need to explain what the value of your proposal is, how it will be better than others.
A ready-made business is often sold today. It is not so difficult to buy one, the main thing is that there are enough funds. It remains only to actively engage in the development of the project, which will already have all the necessary base.
Online marketing can also be very profitable. If you have certain character traits, the case can burn out.
You will need a lot of strength and patience to start your own business. The main thing is that in difficult moments, which will definitely be, do not give up. And everything will work out.
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You will need
- - Computer
- - Internet
Instructions
Start by looking for workers. It doesn't matter in what area you decide - it will be much easier for you with the help of employees. They can perform a variety of duties - from executors to search engines. The main thing is for them to be diligent and agree to work for a percentage on the fact of the transaction.
Create a website and social media group dedicated to your business. It is necessary for the group to link to the site, and the site to the group - despite the growing functionality, it is impossible to implement all the site's features in the group, and an open discussion of the product in the group will be most trusted by customers due to the openness of information.
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Be as restrained and courteous as possible in open discussions, do not allow open confrontation.
The notion of a no-cost business by aspiring entrepreneurs is akin to the quest for scientists to invent a perpetual motion machine. However, it is hardly worth arguing that this is impossible. At least, there are still several options to create a business without much investment.
Instructions
To the delight of many, the current level of development of Runet and its penetration into the masses is quite possible to create virtual business"From scratch" on the network. However, the first thing that should be taken as an objective reality is that absolutely nothing can be created without expenses. Be prepared for the fact that the costs, at least minimal, you still need. For example, to create a website or officially register as an individual entrepreneur.
To start an online business, start by diving into freelancing work. Freelancing usually starts and a hobby that brings little money. With successful work, over time, the income from the hobby begins to compete with the average salary in the region. At this point, the freelancer is registered as an entrepreneur. Thus, the hobby becomes a profitable business. Obviously, not all services can be provided remotely. To see if you can apply your skills online, visit major exchanges freelancers. Evaluate which areas of freelance work generally exist, and which of them are most in demand.
Try to create and sell training courses, e-books, in a word, information products via the Internet. You will not need large financial costs to create a book or course. Computer skills are usually sufficient. And, of course, it is necessary to understand the topic on which the material is being created, on professional level... To sell your own product, you will need to create at least a separate website.
Participate in affiliate programs other authors. Making money on affiliate programs assumes that you will sell other people's information products. Your income will be based on the affiliate commission.
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Useful advice
According to the fund “ Public opinion", 50 million Russians (43% of the country's population) are users global network, of which 36 million (31%) go online every day.
With age, more and more young people become disillusioned with working for an uncle and begin to think about starting their own business. And then as luck would have it - someone is lucky from the very first steps, someone is helped by experienced relatives, and someone is forced to comprehend the science of doing business through their own trial and error. So that the mistakes are not so bitter, try to start your own business without material costs. Believe me, this is possible.
Instructions
Try yourself in internet business. Become an intermediary between buyer and seller. In the global network, there is a huge number of both, but they, paradoxically, do not always intersect.
Another option for online business - find remote work the payment of which suits you. Agree to it, but don't do it yourself. Offline (or even online), you can easily find a person who will do everything for you, but for less reward. By the way, there may be several such jobs, and by hurrying a couple of times in time, you will always have a stable capital.
If you have something to sell (you have already chosen a line of business), but you have neither your own site nor money for promotion, try to sell your product through social networks and forums. If your offer is interesting, there is always a buyer.
If the Internet is not your field of activity, you can try several combinations in "real life". Come up with your business idea and prepare a plan for its implementation. With these materials, walk around the successful businessmen and invite them to act as investors. If such a tandem develops, you will become the ideological leader of the project, and the financial flows will be allocated and controlled by the partners.
Today, many companies that do have are interested in a dealer network. Become one of them - as a rule, such firms provide assistance with their new partners in the design of the store, supply goods. You just need to conclude a cooperation agreement on certain conditions (we are talking about a percentage of transactions) and start selling their products.
Any entrepreneurial endeavor requires financial investment, and this fact is difficult to dispute. But what to do when there is absolutely no means to start? There are several solutions to this problem.
You will need
- - computer;
- - the Internet;
- - business plan;
- - documentation;
- - the passport.
Instructions
Determine the area in which you would like to work. If you do not have a lot of entrepreneurial experience, then you are better off starting with a small business, for example, shoe repair, watch repair. If you are not attracted to business in real life, then consider the option of creating commercial sites, services or products on the Internet. Of course, in addition to capital, you will need to spend time learning how to run any business.
Find private investors to implement your idea. Once you have developed an idea, start proposing it on a special forum where people interested in business development gather. You not only need to know what you want to do, but also how to do it. List the benefits for the private investor and show him the potential profit in numbers. People of this kind of mind want to see exactly the income they will receive by investing in your project.
Consider getting grants for business development from the Russian government. This method is a little more difficult, as you will need to write out your business plan in great detail. Remember that these grants are not given to every entrepreneur. Your idea should be unique and practical.
Take out express loans from private organizations or individuals. Again, you need to document for which you are going to borrow money. You will need to fill out a receipt for disbursement of funds. It will indicate the period by which you must repay the debt.
Place your affiliate links on all Internet resources that you can find: sites, blogs, forums, social networks and thematic mailings. Potential customers will follow your links, purchase goods, and you will receive commissions for your work. Subsequently, as soon as you accumulate funds, you can use them to develop your Internet project or other business idea.
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Sources:
- Investors club
Not everyone likes to wake up every day at 6 in the morning, go on unloved job, communicate with annoying colleagues and curry favor with the authorities. These unpleasant things can be avoided by finding a way to make money at home that suits you. Working from home, you will not only be able not to crawl out of your cozy slippers, but also spend more time with your loved ones, pay attention to your pets, and plan your day in a way that suits you.
And the effort spent on it.
2. Are you a lover of Russian classical literature? Your bookshelves are constantly replenished, and are you saving your library card more than your metro pass? Chances are, you are not only a bookworm, but also a great master of the word. Feel free to start working as a copywriter. Writing articles to order is not only quite profitable, but also interesting.
3. If you have a permanent Internet connection and a headset for your computer, the vacancy of a home call center operator is open for you! Responsibilities include receiving calls and informing customers about the company's services. Most often the employer offers free schedule, hourly pay, distance learning. Payment is made to a card or e-wallet.
4. Many mothers try to teach children a foreign language with early years... Being fluent in a foreign language and a couple of books on educational methods, you can teach kids the basics of English, German, Portuguese and any other language. Required: love for children, patience and teaching talent.
First, find yourself a receiver. Surely you have a reliable person who can be trusted and entrusted with important matters. Draw up a plan of action for him, and write down his responsibilities, also describe possible ways to solve problems and force majeure circumstances. Start assigning important tasks a few weeks before your vacation, so your deputy will gradually get used to his duties.
A week before the vacation, inform all important clients, colleagues, friends, those who usually call and write to you - that you will not be able to promptly answer them within a certain time. If they have questions that require your attention, then ask them to solve them before your vacation.
Make time for important things while on vacation. It is clear that you will not be able to leave all the cases, so you will have to find time to solve them. For example, set aside one, two hours a day to deal with such cases. Instruct your deputy to answer calls, read emails, and only call you in an emergency.
Return from vacation one day early and do not tell anyone about your arrival. Usually, the first day after the vacation is usually not easy. Therefore, you need to prepare yourself for working days. Read the letters, find out what happened during your absence. This will allow you to smoothly tune into the operating mode.
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